What is SEO?

Search Engine Optimization (SEO) is the umbrella term for the visibility of your website and the methods that you can use to ensure its content in search engine results pages (SERPs).

In order to increase the visibility of your website, you may find that the methods in your promotional 'off-page' approach differ from the technical practice of your website's views (we refer to it as 'On-Page SEO'). - construction, social media marketing).

When we talk about visibility, then we want to understand how much SERP shows for your website for specific search terms in the 'organic' results. Biological results indicate those people who are normally displayed on the page instead of the paid-air division.


Creating a strong site architecture and providing clean navigation will help to index your site search engine faster and easier. It is more important, to provide visitors with a better experience for using your site and encouraging repeat visits.

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